The SHGs operated like direct- to-home distributors wherein groups of 15-20 villagers who were below the poverty line (people whose monthly incomes was less than Rs. List of products of HUL in India - Free download as Word Doc (.doc), PDF File (.pdf), Text File (.txt) or read online for free. International brands include Carted’ Or, Cornetto, Magnum, Solero and Vienetta. Turnover, net of excise, in respect of continuing businesses increased by Rs 1,614 crore and was 13.3 per cent higher than the previous year. In 2005-7, the employee of HUL was undertaking a promotional exercise in the rural areas—Madhya Pradesh, Bihar and Orissa, for its utensil- cleansing detergent bar Vim under the campaign, ‘Vim Khar Khar Challenge’, visiting rural towns and demonstrating how vessels are cleaned with Vim. Hindustan Unilever Limited is the largest consumer goods company in India, established in 1933 and is based out of Mumbai. d. Price positioning in some categories allows for low price competition, like Amul captured Kwality’s market. Consumer understanding and systems for building consumer insight. 3, 988.30 crore in March 2009. In 1931, Unilever established the Hindustan Vanaspati Manufacturing Company, its first subsidiary in India, followed by two more subsidiaries—Lever Brothers India Limited and United Traders Limited. KSO’s product portfolio also comprises refined oils, vanaspati and non- edible solvent oil. ITC is not a pure-play FMCG company, since cigarettes are its primary business. In summary, organizations must be able to offer products and services that aim to complement and benefit people’s lifestyle and behaviour. Further, organizations will need to review the impact economic conditions have on their competitors and respond accordingly. One of the major problems faced by HUL is the cutting price war in the FMCG industry. For instance, in the shampoo market Dabur India has upped the ante by introducing new variants of Vatika with specific benefits. f. Competitors focusing on a particular product and eating up HUL’s share like Nirma focusing on soaps and detergents. 200 million. Other brands are more regional, such as Kwality-Walls in India; Algida, Langnese, Ola and Wall’s in Europe; and Ben & Jerry’s, Good Humor and Breyers in the US. The BSE Sectoral Index fell by close to 1 per cent to 1,906.24. The Community Dental Health Campaign’s vision was ‘to make every person in urban and rural India adopt a good oral care regime’. It also acquired a clutch of brands namely, Camelia, Aromatic and Magnolia in Bangladesh. Copyright 10. e. Spurious/counterfeit products in rural areas and small towns. GSK too introduced three new products in the past few quarters (Horlicks Nutribar, Dood, Activ Grow). For example, a global credit crunch originating in the USA contributed towards the credit crunch in the UK in 2007-8. Innovative Campaigns 6. This includes 15 months as the accounting year has changed from December to March. However the ability to react quickly also creates extra pressure as businesses are expected to deliver on their promises within ever-decreasing time scales. Hence, in fact, beneath the surface problem of recession lies an untapped opportunity for HUL. However, during his visit to India Paul Polman, group chief executive officer of Unilever Pic., commented that ‘recession could help firms such as Unilever. This means that FMCG players will have to give higher margins to retailers as compared to previous years. The consolidated profit made by HUL in financial year 2010 is Rs. The personal products category has disappointed with a revenue growth of just 1.9 per cent. Revenue from personal products rose by only 2 per cent y-o-y Oral care declined the most, mainly due to the sharp fall in sales of lower-priced SKUs of the Pepsodent brand. This implies that availability is the most critical factor for these products to be sold and consumed. In reality, the company is not particularly skilled at pricing, is only average at channel management, and has made some serious errors resulting in a string of new product failures. Rising to the challenge, the company realigned its operations and strategy and regained its top slot with more than 30 per cent growth in 2008. The move will propel the company into the same league as other big-ticket multinational players HUL and P&G, which already offer different variants of anti-dandruff shampoo brands. HUL planned ways to tap the chai ki dukan (tea vendors). Conversely a ‘booming’ or growing economy will have low unemployment, high spending power and high stakeholder confidence. b. b. Then in July 1993, Brooke Bond India and Lip ton India merged to form Brooke Bond Lipton India Ltd. (BBLIL), enabling greater focus and ensuring synergy in the traditional beverages business. Nestle India manufactures products of international quality under internationally famous brand names such as Nescafe, Maggi, Milkybar, Milo, KitKat, Bar One, Milkmaid and Nestea. To increase the brand’s sale and market share, availability, visibility and consumer mindshare have to be increased and improved. 15. Meanwhile, in 2001 HLL decided to focus on power brands, entered the confectioneries category and also launched supporting services like Lakme beauty salons. In the popular segment, ITC launched a range of soaps and shampoos under the brand name Superia. The latest in 2010 is the going green strategy of reducing CO2 footprint by introducing psm technology. f. Unfavourable raw material prices due to inflation reducing profitability. These were priced very attractively at four for a rupee. In India, there are growing awareness for sustainable development and conserve our natural resources. 2.2 billion. Scribd is the world's largest social reading and publishing site. It seems HUL is losing its relevance in the Indian FMCG space. Everything depends on how it taps the opportunity. Colgate is promoted by Colgate-Palmolive USA, which has a 51 per cent stake in the Indian subsidiary The Company’s flagship product, Colgate Dental Cream, is the largest selling toothpaste in India with an estimated market share of over 30 per cent in 2010. The consumer products division owes its success to the strength of its brands, and the loyalty they enjoy from consumers, a strong sense of values driven from the credo, and an environment which sets the toughest standards of leadership. In 1975, HUL entered the oral care market with gel toothpaste called Close-Up. This was very helpful for HUL as it created awareness about its product categories and the availability of the affordable packs. e. Unfavourable raw material prices in oils, tea, and so on. HUL, which surged by close to 8 per cent in the previous week, plunged by close to 3 per cent to hit Rs. The company operates through two major divisions: Food and beverages (F&B) and home and personal care (HPC) products. Content Guidelines 2. 37.2 billion, export revenues have declined by 45 per cent to stand at Rs. The sub-stockists would drive distribution in the neighbouring villages using unconventional means like bullock-carts and tractors. The management, however, remained confident of being able to drive profitability and recoup its lost market share by increasing grammage and effecting pricing cuts in mass brands. ITC has over the last 100 years established a very close business relationship with the farming community in India and is currently in the process of enhancing the Indian farmer’s ability to link to global markets through the e-Choupal initiative, and produce the quality demanded by its customers. Britannia is India’s largest biscuit firm, with an estimated 38 per cent market share.
1 Timothy 4 Kjv Commentary, Tata Global Products, South Shore Live-it Cozy 2 Piece Charcoal Gray Sectional, Obscure Dark Fairy Tales, Pick Up The Gauntlet Origin, Four Seasons Vail Wedding, Wok Stir-fry Recipe,